The Honourable Sandra Pupatello, Minister of International Trade and Investment for Ontario, received a warm response at the Ontario Economic Summit earlier this month as she shared her vision for Ontario’s venture into world markets. Minister Pupatello enthusiastically endorsed the notion of business and government working together to bring trade and investment to the province.
The minister reminded the audience that the Ontario government has opened ten new international marketing centers; the most recent in Paris. Ontario is also promoting the development of a new economic relationship between Canada and the European Union.
On the role of the business community in promoting growth in this province, Minister Pupatello appealed to the audience to call her personally with any leads on companies wishing to do business with Ontario. Providing her direct line to the delegates, Pupatello explained that she knows Ontario businesspeople are active ambassadors of the province, and already have connections in foreign markets that could assist Ontario.
Pupatello went on to discuss the untapped potential for Ontario in the international marketplace. As an example, she explained that in India average food consumption has increased from one to two meals a day. As a result, problems have arisen with transportation and the refrigeration of food. Ontario firms could help to solve these problems, adds Pupatello, providing both increased economic activity for Ontario, and welcome solutions for India.
The minister is not alone in her identification of global opportunities for Ontario. Tomorrow on VENTURES, a lead economist with the World Bank will reinforce this notion.
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